You may have noticed profiles across Facebook and Twitter going green over the last week. We’ve even turned our logo green too. In short, it’s a protest and it’s a mark of solidarity started by VFX Solidarity International. Matt McIver recently posted this graphic on Facebook showing the work that went in to the amazingly stunning visual effects behind the blockbuster Life of Pi and informed us, “the company which made the movie possible, Rhythm & Hues, went bankrupt as the film just passed the half billion dollar mark in global ticket sales.

Stunning visual effects in progress from the award winning ‘Life of Pi’

“The 3D & VFX (visual effects) companies that make the Hollywood blockbuster movies possible, sign on to bad deals typically at a loss, the Hollywood production companies walk away with profits, and artists who dedicate their lives to their craft get short changed on salary, over-time and eventually job security. The green is a form of solidarity and protest for change in our industry.”

The maker of the 3D animations tool, Houdini, said, “Every day we marvel at the amazing work our customers create using Houdini. It is a shame that it has become so difficult for artists to build a career in VFX and we support their efforts to create a healthier industry.”

StartinTV believes in this cause as we believe that everyone who is productive in the film and TV industry should be rewarded fairly for the work they produce, what ever area of production this is in.

If you wish to support this cause, please share our post, like and follow the pages of VFX Solidarity International, Matt and Houdini, and check out more of the amazing work that happens behind the scenes on their various links.

We must all support each other so that we keep making wonderful films and TV; a career which gives others so much joy, but importantly helps put food on our own tables too.